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You've Survived — Now It’s Time to Thrive

If you’ve survived a destructive marriage, you’ve already shown incredible strength.

But, what if you could do more than just survive?

What if you could reclaim your POWER, PURPOSE, AND POWER, and create a life you truly desire?

It's possible with our holistic coaching program designed to help women leaders and entrepreneurs like you overcome complex pain, so you can heal, rebuild, and thrive.

Heal, Rebuild, and Thrive with Reframe It Coaching and consulting

Complex pain caused by a destructive marriage is multi-layered and can often involve several factors interacting together.

We offer the most well-rounded holistic solution that helps you overcome emotional, personal, financial, professional, and spiritual challenges, allowing you to transform the pain of your past into the power to live a life of purpose. 

Our coaching programs helps you overcome:

  • Psychological and Emotional Trauma

    Using a trauma-informed approach, combined with Christian life coaching principles, we help you navigate feeling broken, lost, unsure, shame, guilt, anger, and fear. We also help you heal from the scars of emotional abuse, manipulation, and betrayal, which can lead to low self-esteem, self doubt, and emotional numbness. We'll help you trust yourself again, set healthy boundaries, and move forward with confidence. 

  • Financial Insecurity

    Our financial coaching program empowers you to take charge of your financial future by providing tools to overcome a negative money mindset, financial struggles, and trauma. We help you build confidence and security through proven financial education, strategies, and Biblical principles of stewardship.

  • Career and Leadership Uncertainty

    Rediscover your potential and rebuild your career with confidence. Through executive coaching, we will help you develop the skills to make confident career decisions, step into a leadership role, and align your professional life with your personal and spiritual values. 

  • Spiritual Disconnect

    With a faith-centered approach, our program helps you deal with loss of self-worth, feeling disconnected to your faith, the struggle to trust God, or questioning your purpose. We'll help you reconnect with your spiritual purpose, heal spiritually, and trust God's plan for your life. You will gain clarity about your God-given identity and live in alignment with your faith and life goals.

The Well-Rounded Holistic Solution

Move beyond survival mode and step confidently into a life of healing, resilience, and purpose.

With almost two decades of successful coaching experience, we offer a multi-layered, holistic approach that allows you to benefit from a balanced strategy in the areas of healing, personal development, financial literacy, career development, and spiritual renewal.

Our coaching program offers you:

  • Safe, Supportive Environment to Heal, Grow, and Flourish

    A safe non-judgemental space to navigate feelings of shame, self-doubt, anger, frustration, fear, anxiety, sadness, grief, and isolation. We support you through the process of rebuilding trust in yourself, others, and making decisions through a gradual process that includes self-reflection.

  • Carefully Curated, Expert, Solutions-Based Coaching

    Through group, one-on-one, and online learning designed to help you foster connection and support with other participants, personalized one-on-one sessions where you can receive individualized guidance to address your specific challenges and goals, and with on-demand course material delivered in a guided and engaging format through our Reframe Your Life University

  • Comprehensive Personalized Life Roadmap

    Gain a clear, structured, and personalized path for your professional, personal, financial, and spiritual goals that provides you with a holistic framework for growth, healing, and transformation across all areas of your life. Our roadmap will help you align your ambitions with your values, reflecting both your personal aspirations and faith.

Support for your healing journey

Reclaim Your Passion. Purpose. Power.

Surviving a destructive marriage can leave lasting scars - emotionally, spiritually, and even financially.

The pain of betrayal, manipulation, or control can impact every area of your life, including your career, self-worth, and ability to trust.

Our program was created to help you heal from the trauma of your past, reclaim passion, purpose, and personal and professional power. 

As a woman leader or entrepreneur, you carry a unique set of strengths, but these may feel buried under layers of past pain.

Our coaching program is designed to help you peel back those layers, reconnect with your authentic self, and rise above the trauma that has held you back.

You will receive the tools, support, and clarity you need to move forward with confidence, strength, and a deep sense of peace. 

Gain the Clarity, Confidence, and the Compass You Need to Thrive

  • Get The Emotional Healing You Need

    no longer carrying the weight of past trauma

  • Reclaim Your Leadership Strength

    both in your career and personal life

  • Build a Stable Financial Foundation

    gaining the education, guidance, and support to build a financially secure future

  • Experience a Deeper Connection With Your Faith

    finding strength and guidance in your relationship with God

  • Gain a Clear and Comprehensive Roadmap for Your Life

    to continue your growth and transformation long after the program ends

Who Our Program is For:

  • Women Leaders and Entrepreneurs

    who have survived destructive marriages and are ready to take back control of their lives, careers, and personal well-being.

  • Women Who Are Ready To Heal

    emotionally, financially, and spiritually, and who are open to integrating a Christian perspective into their recovery. 

  • Women Seeking Clarity and Guidance

    to step into their full potential and get rid of the weight from trauma of their past.

An Approach That's Empathic, Empowering, and Evidence-Based

With nearly two decades of experience in executive coaching, financial coaching, trauma recovery, and Christian life coaching, our program brings together a unique set of tools and strategies designed to address the whole person.

We use an approach that's empathic, empowering, and evidence-based to help you heal deeply and rebuild your life in a way that honors your uniques experiences, strengths, and faith.

Our program isn't just about surviving - it's about thriving. Together, we will turn your pain into purpose and help you create a life of peace, power, and purpose.

Why We Stand Out

Diverse Industry Experience

Our work spans over 10 industries, ensuring that we offer a broad perspective and relevant strategies to address various sector-specific challenges that may arise during the coaching process.

Extensive  Background

With nearly two decade of dedicated coaching and over 10,000 hours of experience, we’ve become experts in our field and developed profound insights and effective strategies to support you.

Broad Reach

We've coached more than 20,000 leaders nationwide, delivering tailored support across diverse geographical and organizational landscapes to help our clients obtain the results they desired.

Deep Understanding of Your Journey

By combining personal mastery, expertise in trauma recovery, leadership and career development, financial literacy, and spiritual renewal we offer a well-rounded holistic development framework for your healing journey.

Proven Framework

With over 500 group coaching sessions and workshops conducted, we have honed our coaching techniques to ensure they are effective and get results. Our methodologies are evidence-based and continuously refined based on client feedback and evolving industry best practices.

Alfia Caldwell

Change Management Thought Leader | Speaker | Entrepreneur

Alfia Caldwell Executive Coach

 

As a Certified Executive Coach, Business Consultant and proud member of the International Coaching Feder with over 16 years of experience, Alfia is also sought after thought-leader and speaker. She is particularly passionate about healthy leadership and has create this coaching program to help women leaders and entrepreneurs who have experienced a destructive marriage Heal, Rebuild, and Thrive . Her unique approach combines a blend of strategic business insight, trauma-informed coaching, and biblical principals to provide holistic solutions that foster sustainable growth and success at both the personal and professional levels.

With an extensive background that includes over 20 years experience as an insurance and financial services professional, leading two successful businesses, serving in leadership roles within corporate america, the church, and community organizations, Alfia have had the privilege of coaching over 20,000 leaders and entrepreneurs nationwide. Her expertise is particularly recognized for helping entrepreneurs launch, grow, and scale their businesses beyond 7-figures. Her diverse experience has enabled her to connect with individuals and organizations from all sectors, guiding them through career transitions, work-life balance, leadership development, and organizational transformation.

Her own transformative journey through healing has given her the empathy, insight, and wisdom to guide other women leaders and entreprenuers through similar challenges. This personal experience fuels her passion for helping women not only heal but thrive after experiencing trauma, providing them with the mix of tools and spiritual support they need to reclaim their lives. Whether you are navigating personal leadership challenges, experiencing career change, or seeking guidance on scaling your business, Alfia offers a customized, evidence-based, results-driven approach that ensures you build a solid foundation for lasting success. Together, you'll not only set clear goals and strategies but also cultivate the mindset and skills needed to thrive in today’s fast-paced world.

Services


Passion. Purpose. Power.

Born from my personal journey—from survival to thriving as a successful businesswoman and coach—This program is designed specifically for women who have endured destructive marriages and are ready to rebuild their lives with clarity and confidence. Through overcoming significant challenges in both business and life, I’ve learned how to integrate personal healing with professional growth. Now, I’m here to guide you on your own path to transformation.

If you’re ready to heal from past trauma, reclaim your inner strength, and create a life of fulfillment, this program is for you. Using a holistic approach, we address every aspect of your journey—emotional healing, leadership development, financial empowerment, and spiritual renewal.

Through personalized coaching, actionable strategies, and ongoing support, this program empowers you to overcome the past and embrace the future God has in store for you. Step into a life where you can confidently live out your passion, purpose, and power as a leader, entrepreneur, and woman of faith.

Are you ready to heal, grow, and thrive? Let’s take this journey together.

 

Purpose-Driven and Profitable: Dual Certification Program

Purpose-Driven and Profitable is our dual certification program designed for women who feel called to help others heal and transform. Through this program, you’ll become certified in both Christian Life Coaching and Trauma-Informed Coaching, gaining the tools to guide clients through emotional, spiritual, and personal growth.

You’ll learn how to integrate faith-based principles with proven coaching frameworks, and trauma-sensitive strategies, creating a safe and compassionate space for healing. Whether you’re just starting out or looking to deepen your coaching practice, this program will equip you with actionable skills to support your clients and lead them on their own healing journeys.

With mentorship from an experienced coach who has grown a successful seven-figure business, has the education, experience, and expertise not only as a mentor to experienced coaches and established entrepreneurs, but also has a proven track record in starting, growing, and expanding businesses beyond 7 figures.  You’ll gain essential business strategies to build a thriving coaching practice. By the end of the program, you’ll be ready to confidently serve your clients while creating a purpose-driven and profitable business.

 

What Is Trauma-Informed Coaching?

Our trauma-informed coaching approach goes beyond traditional coaching methods. It’s a holistic, empathetic approach that recognizes and addresses the impact of past trauma on personal and professional growth.

What's the difference between coaching and therapy?

Coaching and therapy are viewed to be very similar, but in actuality have distinct differences. Therapy usually focuses on past traumatic experiences to understand the current situation. While coaching focuses on the present and is future oriented by creating goals and action plans.

How is executive coaching different from mentoring?

While both coaching and mentoring involve a relationship between two individuals, they differ in their approach. Coaching uses a trained coach to focus on helping the coachee discover their own solutions through self-reflection and exploration. Whereas, mentoring involves sharing knowledge, experience, and advice from the mentor to the mentee.

What if I don’t know where to start?

That’s exactly why we're here! We’ll start exactly where you are. Through personalized coaching, we’ll create a plan to meet your unique needs and guide you toward healing and growth at your own pace.

Is this program only for women who are already financially stable?

Absolutely not! This program is designed for women who are ready to rebuild in all areas of life—including finances. You’ll receive practical tools and guidance to help you gain the financial security you desire.

What if I feel overwhelmed?

It’s normal to feel overwhelmed, especially when starting something new. But you don’t have to do this alone. This program provides consistent support and guidance to help you break things down into manageable steps, so you never feel alone in the process.

“I never thought I’d feel this confident and at peace again. This program helped me reconnect with my faith and find purpose in every area of my life.”

Jessica S., Entrepreneur

"I can't express how profoundly grateful I am for this coaching program. The unwavering support and expert guidance helped me gain clarity on my goals, overcome self-doubt, and embrace my true potential. The Reframe iT Strategy empowered me to make bold decisions, and i've seen incredible growth in both my personal and professional life. "

Sarah M, Financial Services Company, Supervisor

“This program gave me the clarity I needed to start over. I not only healed from the emotional scars, but I also found the strength to build a new career and reclaim my financial independence. I am forever grateful.”

Isabelle M., Founder of Nonprofit 

“This program gave me the clarity I needed to start over. I not only healed from the emotional scars, but I also found the strength to build a new career and reclaim my financial independence. I am forever grateful.”

— Ariel E. Entrepreneur and Life Coach

"Through the coaching program at Reframe It, I was able to obtain a leadership role that I only dreamed of  and feel was out of reach for me"

Zee S, Dental Hygienist and Marketplace Chaplain

Healing.-3-1

Recent Blog Post

Stay tuned to our upcoming blog, where we’ll dive into topics that matter most to women leaders and entrepreneurs. From actionable business strategies and leadership insights to emotional healing and personal growth, we’re here to help you heal, rebuild, and thrive. Whether you’re navigating challenges or scaling to new heights, this space is designed to empower you to lead with confidence and resilience. Don’t miss out on the tools and inspiration to elevate both your business and your life.

Reframe Your Life: Going from Pain to Purpose Podcast

Check the last episode of our podcast!

If you haven’t been able to check out our podcast, here are a few of our most popular episodes for you to binge:

Harmful Connections

Values-Driven Decision-Making

Finding Purpose in Your Pain

Detox Your Toxic Relationships

Mind Matters - REFRAMING

 

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We’ve had the privilege of partnering with the following organizations to significantly impact their performance, culture and bottom-line results. While some of these corporations have directly hired us to work in an executive coaching or training capacity, others represent corporations in which one or more senior executives or partner-level leaders have hired us independently.